Apple revealed some record setting numbers on Monday, at their earnings call for last quarter of 2013. Tim Cook revealed that Apple sold a record number of iPhones last quarter, thanks to the appealing iPhone 5S. He also admitted that iPhone 5C sales didn’t quite live up to their expectations. Apple managed to sell 51 million iPhones and 26 million iPads. Apple raked in $57.6 billion in revenue last financial quarter which consisted of $13.1 billion in profits. Although the revenue was up from $54.5 billion for the same quarter last year, the growth has slowed down. Also, the revenues did not meet investor expectations who expected around $57.46 billion in revenue and earnings of $14.09 per share.
Like every other smartphone brand, Apple is experiencing plateauing growth. Although Apple made a great deal with China Mobile, the biggest mobile carrier in the world. But the end results of this glorified deal were not reflected in this earnings call as the phone did not actually go on sale before the end of December 2013. But Apple’s CFO, Peter Oppenheimer cited that China will be a big market for Apple in the coming years. He also mentioned that the NTT Docomo deal was important for Apple as it brought in additional sales. After the earnings call, Apple share value fell more than 8%.