LG has introduced the next generation of Optimus L series of smartphones ahead of Mobile World Congress 2013. The new Optimus L Series II line-up consists of L7 II, L5 II and L3 II android smartphones.

Standing on the shoulders of its previous generation, with more than 10 million Optimus L Series phones sold in the first 10 months, the second generation of L Series looks to “continue this momentum with its sophisticated style and differentiated features”. The enhanced design of L Series II includes four new design elements: “Seamless Layout, Laser Cut Contour, Radiant Rear Design and Smart LED Lighting on the home button.”

“LG has a history of pushing the envelope when it comes to style and Optimus L Series^II builds on this heritage of design innovation,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company.

“By evolving the sophisticated style and premium features of the original Optimus L Series, its sequel is expected to continue the popularity of the L Series around the world.”

The L7 II will be the higher end phone followed by its siblings, the L5 II and the L3 II.  The key specifications of Optimus L7 II include a 1GHz Dual-Core (Qualcomm MSM8225) chipset, up to 4GB eMMC, 768MB RAM, microSD card support, 4.3-inch WVGA IPS display, 8.0MP rear camera with LED Flash, VGA front camera, Android 4.1 Jelly Bean, 2,460mAh battery, 121.5 x 66.6 x 9.7 mm dimensions.

There’s a dual-SIM version too which would vary slightly in its dimensions, coming in at 122.2 x 66.6 x 9.7 mm. Other features of the Optimus L7 II include LG’s unique UX features such as QSlide and QuickTranslator. Likewise, the other models have their own dual-SIM variations too.

The dual-SIM version of the Optimus L7 II will be the first of the new series to launch, making its debut in Russia this week. Availability of the Optimus L3 with 3.2-inch QVGA IPS display and 1,540mAh battery and the Optimus L5 II with a larger 4.0-inch WVGA display and 1,700mAh battery will be announced at a later date. No details on price as of yet, but we must be hearing about it in the coming weeks at the Mobile World Congress 2013 in Barcelona.

Source: LG

Salman Ravoof

Salman Ravoof is a freelance writer, a mechanical engineer and an avid science and technology enthusiast. He likes creativity and is a great fan of fantasy and sci-fi genre. When not busy, he revels in experimenting and spends most of his time pondering about the existence of reality.

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